Visiting Virginia’s Blue Ridge just became even more inviting with the recent opening of The Promissory, a brand-new boutique hotel in downtown Roanoke designed around the city’s newest live music venue, The Exchange.
The Promissory breathes new life into Roanoke’s former First National Exchange Bank (circa 1912) while preserving historic architecture through thoughtful reuse.



The hotel’s 27 oversized rooms are designed for comfort. You can choose from classic rooms, loft-style layouts, and one and two-bedroom suites perfect for extended stays, weekend getaways, or small groups.


With an on-site Spanish-style restaurant and wine bar, its very own music hall, and effortless access to Roanoke’s best attractions, it’s a stay worth experiencing.
One of The Promissory’s biggest draws is its location. It’s within walking distance of museums, galleries, restaurants, breweries, boutique shops, and even the Roanoke Amtrak station.
With downtown at your doorstep and the mountains just beyond, greenway bike rides, blueway paddling, and Virginia’s Blue Ridge hiking trails are just minutes away.
A Landmark Reborn as a Music Hall

What truly sets The Promissory apart, however, is its role as a destination in its own right. On property is The Exchange, a brand new concert hall and live-music venue.
The Exchange brings national acts, regional artists, and special performances directly into the hotel complex, giving guests the rare opportunity to pair an overnight stay with a live music experience just steps from their room.
On-Site Spanish-Inspired Dining

Dining is equally central to the experience. ¡Suerte!, the hotel’s Spanish-inspired restaurant and wine bar, offers a menu designed for sharing, lingering, and celebration, featuring bold flavors and carefully selected wines.
It’s the kind of place where a casual dinner can easily stretch into a long evening, especially when paired with a show at The Exchange.
More Than Just A Place to Stay

The integration of lodging, music, and dining creates an atmosphere that feels alive from check-in to encore.
The Promissory never loses sight of what makes Roanoke such a unique destination. Its downtown location keeps you close to the city’s creative community, historic neighborhoods, greenways, blueways, and trailheads.
If you’re planning to visit Roanoke, The Promissory offers a stay that feels authentic to the surrounding area while providing comfort, convenience, and memorable experiences under one roof.

Alexandrea Sumuel Groves is a Travel Journalist, Yahoo! Creator, MSN Partner, a member of both the Society of Professional Journalists and North American Travel Journalists Association, and the founder of Wander Worthy. She covers vacation destinations, travel news, and tourism trends.